Celi Blu is Consulting Training Success

Consulting and Training for tourism

Strategic consulting, comprehensive development of business plans and marketing strategies.
Generating new business development opportunities and market analysis receptive to such facilities Bed end breakfast, holiday homes, apartments and small hotels.

Revenue management

I manage directly the tariff policy and the on / off-line sales channels, reducing the load of activities in structure and suggest specific actions of Marketing.
The result is the average employment optimization during the year and maximizing sales.

Price management

Historical data analysis and Forecasting
Analysis of the structure of the situation through the historical data. This analysis determines the future tariff policy, shared with the property pointing to customization according to the needs and trends of the market.
Analysis and optimization of trade policies and pricing
Strategic management of the daily tariff policy on-line and off-line
Daily Rating tariff levels applied online
Continuous analysis of reservation flows provided by sales channels
Creation of diversified tariff plans according to demand and the need of the market
Analysis of the structure of services for the increase in feedback / review online
Analysis and development of Brand Reputation activities


Channels of on and off line sale
Analysis of the distribution channels according to the needs, by making an assessment of the existing ones. Content optimization of the sales channels (text, images, etc).

Continuous research and evaluation of new online sales channels.
Creating any new products and link management between channels and channel mng
Creating promotions for the web
tariff harmonization of all the sales channels used
optimization of content online sales channels

Marketing and comunications

Branding, Social Media
Management of Social channels that will allow me to reach a large number of visitors and potential customers as well as develop the brand and increase the visibility of the structure. Through the same channels and through appropriate tools, you can create targeted promotions. The result will be an increase of Brand Awareness, Online Reputation and Visibility.


The Training of staff and management is the basis of the commercial development of a hotel.
Each aspect requires specialist training, but especially studied on the characteristics of the structure itself. Thanks to the experience gained on the field, propose practical solutions to the problems that arise every day and that we must address and resolve. The training is mostly practical and coaching and may cover all or only certain aspects of management in order to maximize the brand reputation and disintermediation in bookings.


Via Paladini 55, Lizzanello - LECCE
Salento, Puglia, Italy
Infoline: +39 327 688 09 59

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